Mmmm you love those words, lets go for a cold beer? Brewing companies tell you they brew the coldest beer, bars tell you they have the coldest beer on taps...mmmm sounds good eh? Well lets explore this!
Good beers, a majority of beers should be served room temperature. Why? Why the heck would you want a beer served at room temperature, that sounds warm and very english. Well here's the thing, when you have a quality beer that has been made with lots of hops, malted barley it releases all it's flavour and aroma when it's warmer, not oven hot, just cool basically. When you drink beer at room temperatures and enjoy it's flavours and aroma now you're experiencing a majority of beers they way they should be!
Most of the time when I have a good beer and it's cold, I let it cool down for 20-30 minutes then drink it from the bottle or pour it and enjoy it's natural flavour. When you drink any beer too cold it hides the flavour, it doesn't release the same.
So why do beer companies tell us that we should drink our beer cold, mountain fresh cold, extra cold, chilled to perfection, inches away from frozen? Well first of all if you drank their beers warmer they would taste horrible, or you could argue that the natural flavours are coming out and you're not enjoying it. So by beer companies telling you to drink their beer straight from a frozen river in a chilled glass do you think they want you to get frost bite or not taste what their beer really tastes like then you'd be turned off by it.
Example, if you drink a good lager like Creemore, a good pilsner like Pilsner Urquell, a good ale like Fullers London Pride at room temperature you'll taste flavours and aroma's like never before. And YES beer is supposed to taste great!
Neil Rhodes
Lover of great beers
http://whyteavebeer.blogspot.com/2011/07/cold-beer.html
Go ahead, take a bottle of Budweiser or Canadian or any other generic beer with up to 190 additives and preservatives, drink it at room temperature and a have a toilet near by, then you'll know why they tell you to drink it cold.
There are 1,400 micro breweries in the United States and dozens or great ones in Canada. I urge you to try them be creative, life is short, don't keep drinking bland beer because their marketing won you over (that will be another post, I hate beer marketing). In Srping and Summer, best rule of thumb, drink light coloured, blonde beers, lagers, pilsners, wheat (wit) beers or light ales. Fall and winter time drink darker beers like porters, stouts

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© 2012 Created by Shawn, the Beer Philosopher.

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