Share 'How do you say that?'

Inevitably a friend or family member will be over for dinner or to watch a game and they'll browse my bar area and beer cellar at some point. The one question I get, almost without fail, from those who are interested enough to linger more than a brief moment in the "man cave" and actually look at the beer bottles with any scrutiny is, "how do you pronounce that?" as they pick up a bottle of somet…